Federico Primiceri

Born in Nardò (Le) in 1978, he travels the world, but mainly lives and works in Lecce. His passion for Fine& Art Jewelry was born from the places he lived since his childhood thanks to the cooperation with his father and then, at the age of 28, after a stay in London, it became a real “life vision”. From his first love, Architecture, he develops projects of shapes transposed into a truly precious art, only ” smaller “. Creating everything by hand: this was, from the outset, his challenge. A counterproductive choice, but revolutionary in the classic production of jewellery. Everything stems from observation, each object is a project, a child and has a history. Each of his creations is born from a personal emotion, from research, from the desire to give the people who wear it a new relationship with jewellery, enhancing its great creative potential. His jewels are not just simple jewellery, they are conceptual journeys, which everyone can feel as their own, giving them a personal interpretation. His collections are featured in many magazines dedicated to precious designer jewellery.